Gloria Mayen Umukoro
University of
Calabar, Nigeria
Abstract
Recent issues
in tourism development such as security, tourist attractions, employment,
infrastructures, basic amenities, human development and language reactions are
issues bothering around the tourism industry in Cross River State. Using some
tourist destinations, international tourists and indigenes survey in Cross
River State as case study, the paper surveys the current status of the second
language policy in the tourism industry in Cross River state through
monitoring, participation and interview of visitors and stakeholders during
some selected tourism activities in the Cross River State tourism industry and
shows how imperative it is to encourage the second language policy in a tourism
based economy. Taking into consideration the need for the adoption of French as
a second international language for tourism purposes in the State, the main
objective of this paper is to emphasize the importance of the adoption and
proper implementation of a second international language policy in the tourism
industry in Cross River State to enhance the growth and sustainability of the
industry in the state. However, with emphasis on the French language as an
important tool in this regard, the paper suggests a reorientation of the people
on the need to be bilingual and a concrete implementation of the French
language policy, to create a favorable environment for international tourists
in the state and solve to a great extent, the language problem during the
festival.
Keywords:
Foreign language skills, bilingual tour guides, tourism
product, destination quality, foreign tourist
product, destination quality, foreign tourist
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